Make Money With Affiliate Program
Monday, June 11, 2007
Internet MLM - Getting Started With the AWeber Auto Responder

I am very committed to building my Network
Marketing Business (aka MLM) on the Internet.

I hate the rejection factor and the incredible time
inefficiency of the warm market building process. Let's face
it, the internet has arrived and it ain't going away, so
let's make it work for us.

But as we all discover--unless you're already an internet
Guru--there are a few hurdles to be overcome first.

And right now, top of my list has been finding my way around
AWeber, the auto responder I have decided to move to for my
opt-in lists.

All of these online services advertise how easy it is to use
their site, but I have to tell you that it just never seems
to work that way for me. I find their documentation to be
hopelessly inadequate and the sites way less than intuitive.
It's not just AWeber; it's most of them. And I am pretty
savvy around computers and the internet.

Let's just deal with one component of setting up your AWeber
auto responder--using personalized salutations in your email
messages--e.g. Hi Mary or Dear John etc.

How exactly are we going to set this up.

Well I am finally able to report that it's very easy if you
just use the opt-in webform creation tool exactly as they
set it out for you.

That sounds pretty smart and straight forward, right? Well
not exactly; and here's where I got confused. AWeber sent me
a tutorial indicating that personalizing messages using
"first name" has way better opening rates than using the
persons "full name". And I know that I feel way less
threatened by a form that only asks for my first name and
email.

But here's the thing! The default option when you set up
your opt-in form is "email" and then "name". So people who
see name in the form will enter either their first name or
their "full name". Besides not pulling as well , using the
full name in the salutation, such as "Hi John Smith" looks
pretty tacky.

I found that when I tried to use a "custom field" to request
just "first name" only, that I ran into all sorts of
conflicts and it wasn't capturing the name at all. Totally
my fault I'm sure in how I set it up, but just way too
confusing for a beginner.

The good news is that there's a trick which isn't explained
anywhere that I can find--but please let me know if it is
there somewhere.

And here's the trick: the opt-in form will capture whatever
name is entered in the field. Then when you want to enter a
personalization field into your email e.g. "Dear first-name"
you simply use the drop down list and select "first name
fix". Sounds logical right?

But here's the bit that isn't explained!

This field will go and capture just the first word in the
name field and return that as the name for your email. It
will ignore the rest of the name. As well as that using the
"fix" variable in the field, the software will automatically
capitalize the name for you.

Problem solved.

I hope this is clear. I spent a lot of frustrated time and
energy getting to this place.

Seems simple I know. Am I the only one who runs across
challenges like this?

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